New Delhi:

Amitabh Bachchan, in a current weblog submit, revealed that he stepped down because the face of a paan masala model as he was “unaware” of among the particulars. Amitabh Bachchan, who can be a model ambassador for the heart beat polio marketing campaign, was criticised for selling the paan masala model. Now, a press release shared on his weblog submit, which mentioned “From the office of Mr Amitabh Bachchan”, learn: “Kamala Pasand – a few days after the commercial was aired, Mr Bachchan contacted the brand and stepped out of it last week.” The assertion added the the 79-year-old star signed the contract with the model with out the data that it categorises as “surrogate advertising”: “Upon checking why this sudden move – it was revealed that when Mr Bachchan became associated with the brand, he wasn’t aware that it falls under surrogate advertising.”

The assertion additionally revealed that Amitabh Bachchan, after terminating his contract, has returned the cash he acquired for promotional duties: “Mr Bachchan has terminated the contract with the Brand, has written to them his termination and has returned the money received for the promotion.”

Amitabh Bachchan’s assertion arrived following a large backlash the actor acquired for endorsing the model. Last month, the National Organization for Tobacco Eradication (NOTE), an NGO, had reached out to Mr Bachchan, interesting him to not endorse commercials that promote paan masala manufacturers.

In phrases of labor, Amitabh Bachchan has movies resembling BrahmastraJhund, Mayday and Goodbye arising. He at the moment hosts the thirteenth season of Kaun Banega Crorepati.


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